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Givenchy


Find out how YOOSE brought Givenchy closer to Saudi Arabia mobile consumers using location

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Givenchy


Find out how YOOSE brought Givenchy closer to Saudi Arabia mobile consumers using location

Campaign Goal

Create awareness and drive
in-store traffic for the Givenchy ‘Gentlemen Only’ fragrance in
Saudi Arabia and Dubai.

 

Our Solution


Geofences were implemented in four major malls across Saudi Arabia and the Dubai Mall.

YOOSE's creative team customised high-quality banners and mobile landing pages in both English and Arabic with detailed tracking mechanism plug-ins. The ad led the target audience to a landing page where they could download an invitation to reclaim their free gift redemptions. 

 

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Our Solution


Geofences were implemented in four major malls across Saudi Arabia and the Dubai Mall.

YOOSE's creative team customised high-quality banners and mobile landing pages in both English and Arabic with detailed tracking mechanism plug-ins. The ad led the target audience to a landing page where they could download an invitation to reclaim their free gift redemptions. 

 

Results

x2

more than x2
the industry click through rate (CTR)

29.95%

Exceptional overall Secondary rate action (SAR) of 29.95%
was achieved.

200-300%

the result ROI reached


Are YOU evaluating the power of location-based advertising?