The Coffee House Vietnam - Tet Promotion 2019

Find out how YOOSE drove awareness for The Coffee House in Vietnam.

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Campaign Goal

Target the audiences in the areas around the Coffee House stores to boost awareness of The Coffee House campaign for Tet Holiday. Audiences are lead to the landing page with creative Interactive Ads, where they can participate, engage, and get special gifts to share with friends/family to redeem at stores.

 

 
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Our Solution

YOOSE Hyperlocal Targeting technology focuses to reach target audience on mobile while they are in the activated areas.

Configure Hyperlocal Targeting strategy for each of the 130 The Coffee House locations.

  • 100m around Coffee House location to capture the right audiences at the right time.

  • 1km around Coffee House location, targeting up to 5 residential areas to drive footfall to store.

 

RESULTS

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>1,916,862

Over 1,916,862 impressions.

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27,000

Over 27,000 clicks

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1.41%

Achieved high performance CTR

 

Are YOU evaluating the power of location-based advertising?