YSL Black Opium

Find out how YOOSE drove awareness for YVES SAINT LAURENT’s in AUSTRIA.

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Campaign Goal

Raising awareness and interest for the new perfume Black Opium.

Marking and re-targeting the right audiences.

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Our Solution

Configure Hyperlocal Targeting strategy for 97 entertainment locations with customized timeline. Targeted Geofence: 200m - 1km around each location.

Retarget audiences who viewed the ads to influent their path to purchase.

 

RESULTS

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>4,314,198

Over 4,314,198 views

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1,598,666

Delivered over 1,598,666 re-targeting views

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Over CTR 2.05%

Achieved high industry  average

 

Are YOU evaluating the power of location-based advertising?