Our Solution

Working with digital agency Iconiction, YOOSE implemented geo-fencing to target consumers within a 1km radius of The Dubai Mall. The DIOR HOMME PARFUM ad appeared in their apps real-time; enticing them to visit the DIOR podium.



Dior’s ad was viewed more than 400,000 times during the campaign.


This resulted in more than 4,000 click-throughs on the ad.


That’s more than twice the average industry click-through rate (CTR).

Are YOU evaluating the power of location-based advertising?