Linex Forte – Croatia 2023
Find out how YOOSE drove awareness for Linex Forte in Croatia
CAMPAIGN OBJECTIVES
Configuring a hyperlocal display ad strategy targeting 42 locations across Croatia.
Increasing brand awareness, promoting the Linex Forte products for summer tourists with digestive issues..
Footfall Attribution and impressions to drive in-store traffic as the primary KPI. Clicks/ CTR% as secondary.
OUR SOLUTIONS
YOOSE Hyperlocal Targeting technology focuses on:
Demographic audience:
- Age: 18+, Visitors to Croatia
- Gender: Female & Male
- Hobbies: Travel, Food, News
Location: Targets 42 pharmacies situated in renowned tourist destinations across Croatia.
The 404 creative ads include both standard and interstitial dynamic banners of sizes such as 300x250, 320x50, 728x90, 320x480, and 480x320. .These ads incorporate a dynamic element that displays the distance from the user's location to the nearest stores. They are strategically placed on selected apps and websites relevant to travel, food, news, lifestyle, fitness and outdoor activities, family and Parenting, cultural and historical, and more.
Hyper-Local targeting was used to target around the locations. YOOSE Footfall Attribution technology measuring online to offline conversions at the locations.
The 404 creative ads include both standard and interstitial dynamic banners of sizes such as 300x250, 320x50, 728x90, 320x480, and 480x320. .These ads incorporate a dynamic element that displays the distance from the user's location to the nearest stores. They are strategically placed on selected apps and websites relevant to travel, food, news, lifestyle, fitness and outdoor activities, family and Parenting, cultural and historical, and more.
Hyper-Local targeting was used to target around the locations. YOOSE Footfall Attribution technology measuring online to offline conversions at the locations.
