Case Study - Pizzahut-Footfall
Find out how YOOSE drove awareness for Pizza Hut in Vietnam.
CAMPAIGN OBJECTIVES
Configure Hyperlocal Targeting strategy for each of the 20 Pizza Hut locations across Hanoi and HCMC. Targeted Geofence: 500m around each location.
Use Dynamic Ads to deliver live locations to users who are nearby the Pizza Hut stores to visit.
Use Footfall Tracking to measure and optimize the KPIs for the campaigns.


OUR SOLUTIONS
Our Dynamic Banner captures and drives traffic to Pizza Hut stores: Nearest store information and real time distance is displayed on ads
➤ Direction to the store is shown after Target Audiences click on ads.
RESULT

>655,833
Over 655,833 views.

20
20 store locations targeted

1.16%
Achieved high performance CTR