GrubHub & Dollar General Innovate: Location Weekly Ep. 614 Recap
In this episode of Location Weekly, the hosts provided valuable insights into some of the latest trends in the retail and food industries. GrubHub's partnership with Transact Campus to offer contactless and cashless payment options on campuses could prove to be a game-changer for students, who are always on the lookout for convenient ways to order food. Similarly, Dollar General's collaboration with inMarket to launch an advertising network within their stores is an interesting move, as retailers look for new ways to generate revenue. The hosts went on to discuss the potential of advertising networks to help retailers better understand and reach their target audiences. Overall, this episode offered plenty of food for thought for anyone interested in the latest developments in retail and advertising. And if you want to stay in the loop on all things location-based marketing, don't forget to connect with the hosts on social media!
Source: The LBMA