How Location-Based Marketing is Celebrating Love with Haagen Dazs, Vidby, Google One VPN, and WhatsApp - Location Weekly Eps. 629

This week on Location Weekly, we discuss four topics that showcase the power and potential of location-based marketing and technology. You’ll hear how Haagen Dazs is celebrating love with an experimental campaign that uses augmented reality and geofencing to create personalized love messages for couples, how Vidby is announcing new features that enable users to create localized video content for different markets and languages, how Google One VPN is offering users the option to switch their virtual location and access content from different regions, and how WhatsApp is highlighting its privacy features with a clever ad campaign that puts sunglasses on famous houses. Tune in to this episode of Location Weekly, where we bring you the latest news and insights on location-based marketing and technology.

Highlights

• [🍨]Haagen Dazs’s campaign that uses augmented reality and geofencing to create personalized love messages for couples.
• [💻]Vidby’s new features that allow users to create localized video content for different markets and languages.
• [️⛳]Google One VPN’s option that lets users change their virtual location and access content from different regions.
• [📞]WhatsApp’s ad campaign that emphasizes its privacy features by showing famous houses with sunglasses on them.