How Location-Based Marketing is Innovating and Impacting with Apple, Vibenomics, Wayfair, and Vistar Media - Location Weekly Eps. 631

This week on Location Weekly, we explore four topics that demonstrate the innovation and impact of location-based marketing and technology. You’ll discover how Apple is developing a new patent on indoor positioning using infrared and how Vibenomics and Stingray are joining forces for audio out-of-home advertising. You’ll also see how Wayfair is using generative AI to create shoppable images. And  find out how Vistar Media is launching a “nearest location” feature for digital out-of-home advertising. Don’t miss this episode of Location Weekly, where we bring you the latest news and insights on location-based marketing and technology. 

Highlights

• [🍎] Apple patents indoor positioning with infrared.
• [🎧] Vibenomics and Stingray partner for audio ads.
• [🕋] Wayfair uses AI to create shoppable images.
• [📲] Vistar Media shows nearest location in ads.