Delve into this episode that sheds light on the latest in geo-technology and retail outreach. Discover Shopify Audiences' newly added integrations with platforms like TikTok, Snap, and Criteo, aiming to broaden merchants' customer reach. Learn about the collaboration of Forever21 with the SMS platform, Attentive, as they revolutionize personalized messaging for Black Friday using location data and customer preferences. Get to know about Radar's innovative mapping platform designed for developers, which incorporates location data from renowned sources. Lastly, explore Atly's "Ask Around" tool, crafted to facilitate location-based queries, letting users gain recommendations from local experts on various places, events, and activities.